Fleurology 2015 with David Tutera in Los Angeles!!

by Details Flowers, January 5, 2016

What a wonderful time I had presenting our floral software, Details Flowers, to the countries leading event designers & floral artists in Los Angeles last fall.  It has been wonderful getting to know so many fantastic designers that continue to inspire me to Dream Bigger.  Thank you to David Tutera … Continue reading

What does this cost??

by Details Flowers, January 3, 2016

Above is a fun time-lapse video that includes loads of hydrangea, Sahara and Amelia roses.  We were having fun uploading and designing in super speed.  It is pretty cool to see it all come together.  We created 11 of these tall pieces and 6 shorter versions for a wedding at the … Continue reading

Fleurology Conference

by Details Flowers, January 2, 2016

Hello Fellow Fleurologists- It was such a treat to meet all of you at the wonderful symposium at the Four Seasons for the Fleurology conference coordinated by Adelena Whitaker Rooney!  Wow Adelena- you are a doll!  I have so many great memories of this conference with David Tutera– and for … Continue reading

TUTORIAL: Full tour of Details Flowers Software

by Details Flowers, January 1, 2016

Happy NEW YEAR FLORAL FRIENDS!!  To start off the New Year, we are excited to unveil the first of a series of tutorial videos for your enjoyment and learning pleasure.  Here is a complete Video Tutorial of the Details Flowers Software in action.  If you would like a personal demo, … Continue reading

Sightings: David Tutera

by Details Flowers, December 23, 2015

We had the wonderful pleasure of getting to spend 3 days with David Tutera at the Fleurology conference in Los Angeles.  What an experience that was so well put together.  Happy to be a Fleurologist!!  And what a wonderful person David is.  I can’t say enough about how great he … Continue reading

Presenting to Florists + Changing Lives

by Details Flowers, December 20, 2015

Corrine Heck presented to the crowd at Fleurology with David Tutera on November 19th at the Four Seasons in Los Angeles.

Letter from our Founder

by Details Flowers, November 9, 2015

Over the last few weeks we have had the pleasure to speak with countless florists, both large and small, and have started to get to know you on a personal level!  We truly feel a special bond with each and every one of you– and want to see your success … Continue reading

Fleurology with David Tutera

by Details Flowers, November 5, 2015

We are excited to head to Los Angeles to participate in Fleurology 2015, a luxury design symposium, with some wonderful creatives including David Tutera, Adelena Whitaker Rooney and many others.  We are thrilled for the opportunity to present our software platform to these highly acclaimed designers, and introduce it to … Continue reading

Your WORK is going to fill a large part of your LIFE, and the only way to be truly satisfied is to do what you believe is GREAT work. The only way to do GREAT work is to LOVE what you do.

Contracts made easy. Get started today!

by Details Flowers, October 9, 2015

3-2-1-GO!  Sign up today for your 30 day free trial…  https://crm01.detailsflowers.com/users/sign_up

Get Creative with Vendors

by Details Flowers, August 6, 2015

Earn your client’s loyalty by being a trusted resource for all of her wedding day needs, from the perfect place to buy monogrammed pillowcases to a source for custom engraved stationery. That’s why it’s critical that you establish resources and contacts and relationships beyond the expected ones, like cake designers … Continue reading

In order to succeed, your desire for success should be greater than your fear of failure.

Martha Stewart Summertime Inspiration

by Details Flowers, July 21, 2015

  Dahlias, Juliet Roses and Marianne Panda, OH MY!  We are loving all of the Summer Floral inspiration over at Martha Stewart’s site right now!  Summertime is the perfect season to add a little extra punch to the soft and romantic floral trend.  Martha’s Weddings capture that beauty perfectly!  There is no … Continue reading

Creating Recipes – Centerpieces

by Details Flowers, July 13, 2015

  photo courtesy of Amy Lynn Photography and centerpiece created by Little Fox Flower Shop    Dear Readers, We love the use of the color of the year, Merlot, mixed with blush and whites to create a perfect organic centerpiece.  This centerpiece breakdown is a of farm table inspiration designed … Continue reading

Recipe Search

by Details Flowers, June 16, 2015

photo courtesy of Kristia Knowles Photography   Dear Readers, DETAILS Flowers software makes it so easy to search recipes containing your brides favorite flowers.  When a bride walks in with a flower in mind, you will no longer have to sift through your old work to find matching requests.  Simply, type the specific … Continue reading


by Details Flowers, June 5, 2015

Creating Recipes – Centerpieces

by Details Flowers, June 5, 2015

photo courtesy of PSJ Photography Dear Readers, It has never been easier to save and log your past work than with DETAILS Flowers!  Our create a recipe feature allows you to save your past bouquets, centerpieces and all your designs as your personal recipes.  Recipes is where you log the … Continue reading

Quality is the best business plan.

Award: 2Q Venture Pitch Orlando Start Up Competition

by Details Flowers, June 1, 2015

Knetik Wins Judge’s Award and Details Flowers Wins Audience Award at 2Q VenturePitch Orlando Startup Competition VenturePitch Orlando is a quarterly technology startup pitch and networking event bringing together over 125 Central Florida early-stage technology founders, investors, and service providers to hear talks from leading regional entrepreneurial leaders and help … Continue reading

Creating a Recipe – Bouquets

by Details Flowers, June 1, 2015

photo courtesy of Eternal Light Photography  Dear Readers, It has never been easier to save and log your past work than with DETAILS Flowers!  Our create a recipe feature allows you to save your past bouquets, centerpieces and all your designs as your personal recipes.  Recipes is where you log the … Continue reading

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Details Wins Big

Details Flowers Wins Big!

WINTER PARK, FL (March 25, 2016) – The Rollins College Crummer Graduate School of Business has announced Details Flowers as the 2016 winner of its annual Venture Plan Competition, Central Florida’s very own “Shark Tank” where start-ups battle for funding and mentorship before the region’s top entrepreneurs and venture capitalists. … Continue reading